Client: Showlabs

Project Overview:

In a captivating blend of static imagery and dynamic motion, we created an enchanting GIF for Showlabs’ year-end wrap-up video. Our mission was to bring a lively and celebratory feel to their array of products, traditionally showcased in still images.

Creative Process:

• Initial Assets: Received from Showlabs, our starting point comprised individual still images of each product and stop-motion sequences of a box.
• Conceptualization: The central theme revolved around the idea of a magical unboxing. We envisioned products not just being revealed, but coming to life.
• Animation: We meticulously animated each product, transforming the still images into playful characters. These characters appeared to emerge from the box, creating a narrative of joy and discovery.
• Stop Motion Integration: The stop-motion footage of the box provided a realistic and tangible base. We seamlessly integrated the animated products with this footage, ensuring a natural and cohesive flow.

Final Product:

The resulting GIF is a vibrant and whimsical showcase of Showlabs’ products. Each item dances around with a unique personality, inviting viewers into a world where products are more than mere objects; they’re characters in Showlabs’ story.

Usage and Impact:

This GIF was a highlight of Showlabs’ “Happy Holidays from Showlabs – 2023” video, adding an element of fun and creativity to their year-end celebration. It served not just as a product showcase but as a testament to the innovative and spirited approach of Showlabs.

View the Video:

Experience the magic of our creation in Showlabs’ year wrap-up video here.